River Cruise Expo 2025
Hank Schrader, USMA '71, Europe Destination & Europe River Cruise Expert
Anne Schrader, Certified Travel Counselor & Certified Luxury Cruise Specialist
We just returned from the 2025 ASTA (American Society of River Cruise Advisors) River Cruise Expo held in Vienna, Austria (over 1600 travel advisors and members of the companies and press attended). You may wonder why we should report about this business trip and more importantly, how it can benefit you, our wonderful travel clients.
I will say without hesitation, this is the best way we learn about different river cruise lines (there were 16 ships docked for us to visit) and it helps us better serve you with updates and most importantly, helping us to match you with the right river cruise for your travel style.
So, let’s look at the River Cruise Expo and our experiences and learning sessions to better serve you.
This Was a 4 Day Event
The Expo went from Wednesday to Sunday. We stayed on the lovely AmaSonata, and it is always a welcoming ship. In a brilliant move AmaWaterways decorated this ship for Christmas, to show advisors what to expect for their clients during Christmas Markets Cruises. After 26 cruises on AmaWaterways, we saw many old friends from our previous sailing trips, made some new friends and the staff as always was amazing.
Anne and Europe AmaWaterways operations directer Wade on the AmaSonata
Andrea with us—we sailed with her several years ago on an Amawaterways cruise. Anne proudly displays her new purse she bought on the AmaSonata
Director of Music David providing excellent entertainment on the AmaBella
Ama staff with Anne. From left to right Dejan, Anne, Nikola G. and Nicholas (Nick).
Once settled into our stateroom, we were off to a night visit of Schönbrunn Palace for a tour and reception afterward. We took a shortened Imperial tour. There were too many of us to get a wonderful experience, but any visit to this Hapsburg Palace is a treat. Here are a couple of pictures:
Schönbrunn Palace
The Imperial Dining Room Schönbrunn Palace
Day 2 Group Session and Ship Tours and Meals
We heard from leaders of the river cruise companies with presentations of their products, new ships, and a good general update. There were 2 highlights—a discussion of AmaWaterways Rudi Schreiner (considered the godfather of river cruising) and Viking’s Tor Hegan (Viking River Cruises started the river cruise craze and has the largest river cruise fleet in Europe). Both were funny and insightful.
The second highlight was the presentation of ASTA’s River Cruise Advisor of the Year. For us, it was an amazing honor to be a finalist as River Cruise Advisor of the Year. While we did not win, it is humbling to be consider among the best advisors. Here is a photo of Kristin Karst, explaining to the attendees why we deserved this recognition:
Kristin Karst describing our achievements as a finalist for ASTA River Cruise Advisor of the Year
We had lunch on the Riverside Mozart and after 2 cruise line presentations, had dinner on Uniworld’s Maria Theresa. Here is the lunch pictures on the Riverside Mozart:
The chef prepares our lunch meal on the Riverside Mozart
Lunch buffet on the Riverside Mozart
Riverside Mozart self-serve Lunch Buffet dessert and cheese station
My wonderful self-served lunch meal shrimp and steak kabob; a tastey veal dish and rice.
Next a ship Inspection of Uniworld’s Maria Theresa
Entrance way Uniworld’s Maria Thresea
The grand suite bedroom on the Maria Theresa
We had a good dinner on the Maria Theresa
The Baroque Dining Room Maria Theresa
Anne’s Salad
My scallop appetizer
Shrimp pasta dish for my entree
The Wine Steward of the Maria Theresa
Trade Show, Ship Visits, and More Meals
Over 100 vendors were present, and we got to make connections with their key leadership personnel. Here are some pictures of these unique experiences:
ASTA Director of Education Alvin Adriano, Anne and Hank at the trade show
AmaWaterways had their wellness instructors with their signiture champagne Brunch photo op
Lunch was on the Avalon Passion and then more learning sessions.
Chef carving the ribs on the Avalon Passion
Self-serve Buffet on the Avalon Passion
We did get a special treat from Tauck River Cruise—dinner at the Palais Pallavinci in Vienna. It is part of Tauck’s program to have a exclusive meal off ship once during most of their itineraries. We were treated like royalty, and entertained by classical musicians, opera singers and dancers. Quite an experience to say the least!
The stunning venue of the Palais Pallavinci during a Tauck off ship experience in Vienna
Palais Pallavinci opera singer for part of our entertainment during the meal
Palais Pallavinci
Amazing white glove service Palais Pallavinci
Ballet Dancers Palais Pallavinci
Serving Ice Cream Cake
Anne and Hank at the Palais Pallavinci
The Final Full Day—Saturday
My day started with a highly valuable discussion of river cruise design by Rudi Schriner. He clearly explained why facilities were placed at certain locations on riverships and most importantly river cruise draft on various ships. These design features help some lines like AmaWaterways and Tauck sail during low water situations better than other ships due to their draft. What that means is that the draft is the critical measurement for determining the minimum depth of the river that a ship can safely navigate.
Lunch was on the AmaBella more learning sessions and dinner on the Riverside Mozart.
My paparika chicken lunch main dish on the AmaBella—delicious!
Here are pictures of our dinner meals on the Riverside Mozart:
Anne’s Salmon on the Riverside Mozart
My steak meal on the Riverside Mozart
Sunday was a travel day for us to Frankfurt by train for our flight home on Monday.
Our Final Thoughts
Alex Pinelo, of AmaWaterways said it best—”if you do this Expo right, you will gain 2 years’ worth of river cruising experience in 4 days”. I think we accomplished 2 years’ worth of experience at this Expo. It was our second Expo and the more we learn, the better we can help you make wise choices.
Now, it is our job to pass on this knowledge to you to help you have better river cruise vacations, and I promise you we will.
We are travel experts, ocean and river cruise specialists, and Europe destination experts. We have first-hand knowledge of almost anywhere you want to visit in Europe. We know our products and the vendors who sell them to you. We have designed special tours for dozens of clients, led several and will continue to find just the right vacation that will exceed your expectations.
When you are spending your hard-earned money for a vacation, you want an advisor who can match you with the right trip. You want someone who will understand your expectations and fuel your anticipation (or excitement) to get you the best possible trip experience. And, you want someone who can help you with the decision making process. We think we have all these qualities.
Whatever your Dream Destinations are, we are here to help you get the best possible vacation based on what is important to you! We will provide you high quality, expertly planned travel. Please give me a call 713-397-0188 (Hank) or email me at hschrader@visitdd.com . We want to help you: Savor life…make memories…Visit Dream Destinations! Your journey begins here!
ANNE has earned a degree from the University of Houston in Hotel and Restaurant Management. Serving as the President of Visit Dream Destinations, LLC, since 2016, she is uniquely experienced professional travel advisor with over 26 years’ experience in the travel industry. Among her numerous certifications, she is a Certified Travel Counselor (CTC) by the Travel Institute, considered the gold standard in travel agent certification and she is also an Accredited Cruise Counselor (ACC) by the Cruise Lines International Association (CLIA), as well Luxury Cruise Specialist also from CLIA. Having traveled often to Europe since 1989, she has expanded on her certification as a Destination Specialist in Western Europe (DS) with extensive first-hand experience in luxury vacations. She holds numerous other specialty designations from individual vendors. An expert photographer, she delights in capturing the true essence of destinations to share with all.
HANK is a certified Western European Destination Specialist (DS) who has been traveling to Europe for 53 years. He is also an Accredited Cruise Counselor (ACC), conferred by the Cruise Line International Association (CLIA). This recognized expert in cruise and leisure travel is a retired Army Officer, and taught World Geography for 8 years. He is a `71 graduate of West Point and has earned 2 master’s degrees. His other Certifications:
AmaWaterways River Cruise Specialist
Avalon Waterways Specialist
Emerald Waterways Specialist
Riverside Luxury Cruise Specialist
Scenic River Cruise Specialist
Viking River Cruise Specialist
Brit Agent